XTCA: Cross Town Contemporary Art

July 1 – November 1, 2018
Crosstown Contemporary Art

Important Dates

July 1: Exhibition Opens
September 21: Exhibition Reception at UMCA, 5-7:00 p.m.
September 22: XTCA Symposium 10 a.m. ⎼ 5 p.m., parade 4-5:00 p.m. UMCA to downtown Amherst
Nov 1: Exhibition Closes

Thirteen artists and architects create outdoor installations, from UMass to town of Amherst, with innovative ways to connect “town and gown.” In collaboration with the UMass Department of Architecture.

XTCA: Cross Town Contemporary Art is an outdoor public art exhibition that seeks to reveal our interconnectedness as citizens and to highlight the gateway district between downtown Amherst and the University of Massachusetts. The University Museum of Contemporary Art (UMCA) has partnered with the UMass Architecture Department and the Town of Amherst to build an art and culture bridge — a series of public sculptures — to activate the North Pleasant Street corridor and connect downtown to campus. The exhibition features work by 13 nationally recognized artists, local artists and members of the academic community. The goal of this project is to generate a robust public dialogue about the value of art and culture in building community. Central to the goals of this exhibition is the full-day public symposium and exhibition route parade planned for Saturday Sept 22.

smart phone audio link Visitors may enjoy an audio tour of the exhibition from any smart device: spts.us/umca/xtca.
Download the XTCA brochure HERE
Download the XTCA map HERE
Download the XTCA press release HERE

Read the UMass News & Media Relations story about the XTCA exhibition HERE

The XTCA Artists are
Collective-LOK: Framing
Rob Swainston: Free the Press
Naomi Darling and Darrel Petit: Solar Time
Josephine Halvorson: Tree Measure (Amherst)
Pamela Matsuda-Dunn: Bridging Our Community
Roberley Bell: A Visitor and One Other
Tom Friedman: Ghost Shed
Benjamin S. Jones: All the Time in the World
Erika Zekos: Common Sounding
Sarah Braman: Day Trip
Gary Orlinsky: Gioco
Harold Grinspoon: Family Reunion
Joseph Kruczynski: Building Bridges

The XTCA symposium will commence with keynote speaker Jennifer Delos Reyes, an internationally known writer, artist, and cultural critic, who is also Associate Director of the School of Art and Art History at the University of Illinois, Chicago. Delos Reyes will provide an historical context for the exhibition and introduce key contemporary examples of work that successfully intersects art, architecture, and community building. There will be three themed sessions following her lecture, featuring participating artists, faculty from all five colleges, and community leaders. This symposium, which will take place in the new John W. Olver Design Building at UMass, offers a rare opportunity for members of our community to participate in a rigorous dialogue about the value of art in the public sphere. Attendees will have the chance to learn from the presenters and share their insights and input. REGISTER

Following the symposium, an engaging parade will take attendees on a walking tour of all the outdoor projects. This performative event will be accompanied by musicians, stilt walkers, flag wavers, dancers and more. Performers will respond directly to each sculptural installation, encouraging participation and involvement from all age groups. The parade invites families and young people from the community to join the tour and celebrate art and creative expression in the gateway district. The parade will culminate with a community gathering in the town of Amherst where participants can meet the artists and presenters and celebrate the day.



We are grateful to all those who have generously supported XTCA and helped make this project possible:
Amherst Business Improvement District
Amherst Department of Public Works
Amherst Public
Art Commission
Berkshire Taconic Community Foundation, Artist's Resource Trust
Garland Construction Corporation
Idea Co.
Massachusetts Cultural Council, Town of Amherst
Simpson Gumpertz & Heger
Theater Truck Company
UMassFive College Federal Credit Union
UMass Creative Economy Fund, Office of the President, Boston
UMass Amherst: Office of External Relations; Grounds & Services; Campus Facilities & Planning
Wanczyk Nursery

With special thanks to the following individuals for their involvement:

Lindsay Schnarr, Architect, MArch ‘11
Paul Bockelman, Manager, Town of Amherst
Alan Snow, Division Director, Trees & Grounds, Town of Amherst
Leann Leake, Graduate Student, Arts Management
Kara Westhoven, B.A. ‘18, Art History and History
Bibiana Medkova, Graduate Student, Studio Arts
René Théberge, Member of the Amherst Public Art Commission

UMass Five College Credit Union        Idea Co
University of Massachusetts        Garland Construction Company