pOp-Up 101
156 Main Street, Greenfield

Gallery Hours: December 5 - 8, 2019, 12 - 6pm
Festival Hours: December 7, 9am - 7pm
Shopping Therapy Hours: December 8, 12-6pm

Aptly named pOp-Up 101, this event, much like an entry-level course, may be the perfect way for Augusta Savage Gallery, one of the oldest programs at the UMass Fine Arts Center, to introduce itself to Franklin County.

Augusta Savage Gallery has a reputation for featuring creative work generated by artists of color as well as other socially engaged artists who address such issues as race, gender, class, cultural identity and other concerns. As a movable gallery, we hope to generate the same kind of forward thinking in a brand new context.

pOp-Up 101 will be located in an empty store front in downtown Greenfield at 156 Main St., a vibrant hub where restaurants, bookstores, hair salons, galleries, concert venues, yoga studios, wellness centers, banks, coffee shops, gift shops, as well as Greenfield Community College’s satellite campus are located.

In the midst of the holiday season, this is a perfect time to enjoy or buy art, listen to world-class musicians, watch dancers, even get a tarot reading, or enjoying a massage.

Applying the whimsical number “101” to various facets of the event, this 101-hour project (4.20 days) will feature 101 artworks by artists who have exhibited in some of our past exhibitions as well as works from their own collections.  All art is priced at $101 and below! If you’re a collector or simply looking for a gift for someone, this is where you’ll find it.

Saturday, December 7, 9am - 7pm

pOp-Up performers           

On Saturday, December 7, performances by giants in the field will be presented in festival format over the course of 10.1 hours. And, the range of talent is enormous! Avery Sharpe, StompBoxTrio, Jason Robinson, Wayne Smith, Olivia and Thulani Davis, Matt Stamell, Jo Sallins, Arctic Moth and Jamatan Abina all grace the stage from 9am until 7pm.

As a bonus local musicians, whether professional or students, can bring their instruments and plan to play music with world renown bassist Avery Sharpe. He’s welcoming all musicians at every level to sit in!


Sunday, December 8, 12 - 6pm

Gretchen Wetherby and Brya Lee       

On Sunday, December 8 come buy some art, get tarot or numerology reading with Brya Lee (12 -3pm) or a massage with Gretchen Wetherby, LMT (3-6pm)



This project is made possible with support by the UMass Fine Arts Center Residency Grant and Eggtooth Productions